NCPA is introducing a new mobile advertising solution you can sell directly to your local advertisers—designed specifically for our members who want to compete and win in the mobile space without having to build new infrastructure. This will be your product to sell in your local market.
Why this matters for you
- Tap into where the audience is: Your readers—and your advertisers’ customers—are spending hours each day on mobile.
- Compete with bigger players: Offer the same advanced targeting (geo, audience, retargeting) that national platforms provide.
- Create new revenue streams: Sell high-margin mobile campaigns alongside your existing print and digital packages.
What makes this different (and easy)
- No minimum spend – accessible for even your smallest advertisers
- Self-serve + supported – simple campaign setup, backed by full-service support
- Fast to launch – campaigns can be live in minutes, not weeks
- Built-in creative tools – no design bottlenecks
- Highly targeted – deliver ads exactly where your advertisers need them
- Deploy across every channel - All targeting will be available across multiple channels: display, mobile, native, online video, CTV, and YouTube.
NCPA member benefit
- Vetted and packaged for your use—no need to source or manage vendors
- Shared learning and support across members
- Opportunity to strengthen your role as a full-service local marketing partner
This gives you a simple, scalable way to sell what local businesses are already buying—mobile advertising—while keeping that revenue in your market.
If you’re interested, Candace and I will walk you through how it works and how to start selling quickly. Email us today to set up a webinar phil@ncpress.com and candace@ncpress.com
