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The Relevance Project will also create content on the state of the industry. Click here for relevant points: Nothing Like A Crisis To Shift Your Newspaper Strategies 

The Relevance Project

North Carolina Press Association, Newspaper Association Managers and the Relevance Project Announces Partnership With Metro Creative to Produce New Ad Campaign for North American Newspapers. 

 

The Relevance Project is pleased to announce an ongoing partnership with Metro Creative Graphics, Inc., the leading source of creative materials for advertising and news content for the newspaper media industry. 

 
The first initiative of this collaboration is the roll-out of the “All Together Now” campaign centered on business recovery and reopening amid the COVID-19 pandemic and the critical role of newspaper journalism during the public health crisis. The ads are available to newspapers free of charge and may be accessed via the following links: 
 
 
 
Industry News & Moves
Industry news
Countdown to the election - are you ready? This will be an election like no other as the Covid crisis has forced us into remote work stations and candidates into dramatically different campaign strategies.  But that is just where the …
RJI announces Local News Challenge to help local newsrooms tackle technology challenges The Donald W. Reynolds Journalism Institute’s innovation team is looking to tackle current technology-related challenges that local newsrooms are coping with but are unable to solve …
Media coalition sues Cooper, cabinet agencies for COVID-19 records A coalition of more than two dozen media outlets including The News & Observer and The Charlotte Observer filed a lawsuit on Thursday seeking the release of a list of records related to COVID-19 …
Our members
Observer Publisher Mahone moves on; Chisenhall named company president Rodney Mahone, who as publisher of the Observer also oversaw some of the company’s South Carolina papers, was named president of the company’s Georgia markets. He also will expand his …
Longtime Warren Record editor to retire next month June will be a month of transition at The Warren Record as longtime editor/general manager Jennifer Harris prepares to retire, and veteran journalist Gary Band assumes the role of managing editor …
Publisher of The Carolina Times dies, possibly marking the end of the historic paper Kenneth Edmonds, the publisher of The Carolina Times, died Saturday, possibly signaling the end of a historic newspaper that has been informing and advocating for African Americans in Durham and …
NC news
NC Lawmakers’ 2020 “Short Session” To Continue into September With the General Assembly about to head home early last Friday morning, one of the strongest “right to know” voices in the NC House, Rep. Josh Dobson, advanced a public records …
WHAT TO PACK FOR A PROTEST Once again, journalists find themselves at the intersection of indispensability and danger.  You are uniquely poised to be the eyes and ears of the public, to stand in their shoes, to report …
STATE OF EMERGENCY = OPEN MEETINGS LAW AMENDMENTS Reporters covering government in the last two months know public bodies have changed their way of doing business. Members of the press were granted essential worker status, but that didn’t mean …
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    The Statesville Record and Landmark (daily) and the Mooresville Tribune (weekly) are papers in Iredell County, NC. Both are award-winning publications with growing digital audiences. The best …
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